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EXECUTIVE CONSTRUCTION PROFILES

 
  Marketing/Business Development Director
 
Name:
AshleyJ
Industry Type: General Contractors - Managers
City & State: Denver,CO
Job Title: Marketing/Business Development Director
Relocation Preferences:
Objective: To obtain a management position in marketing/business development where I have the opportunity to increase profit margins and contribute to positive project backlogs.
Resume: Management Profile

Business Development - Marketing Growth - Sales Strategies
Charismatic, resourceful, and top-performing professional with a results-charged career developing and executing annual marketing and business development plans that enhance growth and bottom-line revenues. Keen and tenacious strategist combining solid knowledge of the construction engineering process with a consultative approach in identifying customer needs and delivering highly responsive proposals and presentations that exemplify superior quality and value. Independent, influential, and decisive with the ability to forge long-lasting partnerships and alliances with C-level decision makers across private, public, and government sectors. Distinguished record of providing win-win proposal and presentation results for clients and key stakeholders. Key strengths include:
Strategic Planning & Benchmarking
Proposal/Presentation Management
Forecasting & Budgeting
Brand Awareness & Revenue Growth
LEED / Sustainability and BIM Knowledge
Team Collaboration / Meeting FacilitatorMarket Research & Competitive Positioning
Promotions & Incentives
Event & Trade Show Planning
Program Management
Social Media Marketing
Lobbying & Regulatory Compliance Issues

Professional Experience

PAGESOUTHERLANDPAGE ARCHITECTS - Denver, CO4/2010-Present (as needed basis)
Marketing Director
Lead marketing initiatives including proposals process for higher-ed, healthcare, municipal and military clients. Work with multiple offices on proposal development and presentation efforts. Lead management and general internal marketing processes and procedures.

GH PHIPPS, INC. GENERAL CONTRACTOR Greenwood Village, CO2005 to 2008
Business Development / Proposal Manager
Drove business development, proposal, presentation, and marketing goals for a commercial general contractor. Developed long-term relationships with key decision makers across numerous market sectors including healthcare, education, commercial, hi-tech, military, and government. Responsible for strategic planning, primary / secondary market research, client relations / go/no go assessment. Directed proposal and interview kick-off meetings, managed proposal and presentation process in collaboration with internal and external partners and stakeholders for final proposal delivery on projects ranging from $25M to $300M. Created marketing materials including graphs and charts for inclusion in proposals and presentations, as well as project sheets, resumes, and other supporting documentation as required. Accountability for QA/QC upon final product delivery.

LORIS AND ASSOCIATES, CIVIL/STRUCTURAL ENGINEERS. Lafayette, CO2003 to 2005
Marketing Manager
Led marketing initiatives for a structural and civil engineering firm. Conducted primary and secondary market research to identify opportunities and expand brand name awareness. participating in go/no go proposal process and pulling teams together for kick-off meetings. Technical writing and creation of supporting documents as per RFQ/RFP requirements. Collaborated with stakeholders on input of final product. Prepared presentations directed at private, public, high-tech, government, and military sectors on projects valued at more than 300K. Directed internal / external communications.
Grew revenue and achieved market dominance by expanding visibility in new markets.

STAFFORD CORPORATION Denver, CO2001 to 2003
Director of Marketing / Vice President
Executed business development directives to capture market share and increase sales for a commercial general contractor. Cultivated solid business relationships with top decision-makers in the energy, oil / gas, restaurant, commercial building, and technology markets. Accountable for proposals, strategic planning, competitive market research and analysis, and budgeting. Created all advertising, marketing collateral, and newsletters while coordinating industry-related special events and trade shows. Pre-qualified prospective clients and coordinated contracts, insurance, AIA documentation, and bonding information. Devised reports documenting client contacts and leads.
Increased revenues by acquiring a $50M account Valero Energy Corporation.

AMERICOMM DIRECT MARKETING Denver, CO2000
Human Resources Manager
Provided human resources guidance for a direct marketing firm. Oversaw recruitment, benefits administration, compensation, labor management, regulatory compliance / labor laws (unemployment, ADA, Workers Compensation, FMLA), and employee incentive programs. Managed a staff of eight employees.
Contributed to companys talent retention goals by effectively recruiting, screening, and hiring the best talent.

MILE HI FROZEN FOODS Denver, CO1998-1999
Franchise Director / Human Resources Manager
Directed human resources operations for a leading food distributor with 350 employees across three regional offices. Collaborated with departmental managers in identifying business needs and acquiring keen talent to meet corporate goals. Oversaw recruitment, benefits administration, compensation, payroll, regulatory compliance, labor laws, safety programs, and employee training / development.
Wrote and implemented a new company policy and procedure manual.
Enhanced organizational competencies by creating effective employee training programs.
Played a key role managing real estate development and strategic marketing efforts for clients including McDonalds, Chipotle, Noodles and Company, Boston Market, and Starbucks.
Assisted new franchisees in acquiring commercial land, mergers / acquisitions, and meeting regulatory issues surrounding municipality permits and building guidelines.
Transformed facility from an unsatisfactory to a satisfactory DOT rating within three months.

Career Note: Additional experience includes roles as Director of Marketing & Business Development at OBrien & Gere Engineers/1994-1999 (implemented total business development/marketing programs, managing entire proposal and presentation process collaborated with clients such as Rocky Flats, Conoco, Kraft Foods, Nabisco, Anheuser Busch Companies, Champion International, Ford Motor Co., Nike, MSNBC, and General Motors), as well as Acting Executive Director at Building Owners and Managers Association (oversaw Board of Directors, 16 standing committees and 3 task forces). Lobbying on a local and National level.

Educational, Certifications & Affiliations

REGIS UNIVERSITY Denver, CO Bachelor of Science in Business
Rocky Mountain MS Center, Denver, Colorado Board Member at Large
 
 
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